NBA Player LaMelo Ball Unveils His LaFrancé Collection With PUMA
NBA PLAYER LAMELO BALL TEAMED UP WITH APPAREL AND SPORTSWEAR GIANT PUMA FOR THE RELEASE OF HIS LIFESTYLE BRAND LAFRANCÈ.
UNITED STATES — The Charlotte Hornets Point Guard and German based apparel, sportswear giant assembled two footwear installments along with matching apparel items.
The collection focuses on weaving in luxurious elements and French floral patterns onto limited edition offerings of the PUMA MB.03 and the PUMA RS-XL. The MB.03s are fashioned with a myriad of striking patterns and graphics that include fleur-de-lis hits which are complemented by fluorescent slime-green colors and and alien-esque claw marks. The bottoms of the kicks are printed with Melo’s signature “RARE” motto. Tongues come topped off with LaFrancé’s signature “LF” hits for extra flair.
The apparel features a range of graphic tees, hoodies, shorts and jogger pants that are styled with matching green accents.
The PUMA x LaFrancé Collection drops on October 6 at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store, LaFrancé.com and at Foot Locker and Kids Foot Locker.
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Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.