Giorgio Armani Ceases Collezioni & Jeans Labels; Is Consolidating His Collections Into Only Three Labels

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Italian fashion designer Giorgio Armani will cease his Armani Collezioni and Armani Jeans labels. Armani said he would use only the Giorgio Armani, Emporio Armani and A|X Armani Exchange names. He plans to consolidate his various collections under those three labels, as the fashion company undergoes an internal restructuring.

There will only be three lines: Giorgio Armani, Emporio Armani and A|X Armani Exchange starting with the fall-winter 2018 season,” the designer said backstage following his Emporio Armani show.

Armani Collezioni and Armani Jeans will be blended into those main three lines.

There was too much confusion with so many collections,” said the designer. “Times have changed and we have to evolve.”

Photos Credit: Yannis Vlamos/Indigitalimages.com

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.