Canvas Beauty Enters A New Era With La La Anthony In Its First-Ever Talent Partnership Collection
Canvas Beauty, the cult-favorite brand founded by Stormi Steele, is officially stepping into a new chapter—one defined by ownership, authenticity, and legacy. The multi-million-dollar beauty brand has announced its first-ever talent partnership collection, teaming up with actress, global influencer, and entrepreneur La La Anthony in a collaboration that feels far more intentional than a standard celebrity deal.
Rather than simply lending her name, La La Anthony partnered hands-on with Steele to co-design and develop a full fragrance and body care experience under the Canvas Beauty umbrella. The result is a collection that brings La La’s personal essence to life through scent, ritual, and elevated self-care.
At the heart of the launch are two signature fragrances—Love La La and La Intense—each crafted to embody different expressions of confidence, femininity, and allure. Together, they introduce La La’s first complete fragrance moment, seamlessly integrated into Canvas Beauty’s high-performing product universe.
The collection includes:
- Canvas Beauty’s hero Body Glaze (full size and travel size)
- Signature Parfum (fine fragrance)
- Body Drops
- Roll-On Fragrance
This partnership is a natural evolution of Canvas Beauty’s proven success model—one rooted in community, storytelling, and products that perform. Staying true to the brand’s DNA, the launch will unfold live, direct-to-consumer, and culture-first. To celebrate the partnership, Steele hosted an intimate scent preview on January 17, 2026, complete with a scent buffet, curated bites and a content creation studio, because in the Canvas universe, community and content go hand in hand.
The official debut takes place on January 30, 2026, marking Canvas Beauty’s first-ever 48-hour TikTok Shop Live, hosted by Stormi Steele and La La Anthony alongside special guests. The platform choice is no coincidence: Canvas Beauty has become a category leader on TikTok Shop Live, with Steele widely recognized for breaking sales records and redefining real-time beauty commerce.
“This is our first celebrity collaboration as a brand, and it was important to me that it felt organic,” says Stormi Steele. “We built Canvas from the ground up, and that authenticity is what made this partnership make sense. La La has been deeply hands-on throughout the entire process—our synergy truly shows in the collection.”
For La La Anthony, the collaboration represents something deeper than product. “This is about more than beauty—it’s about ownership, legacy, and building brands that actually mean something,” she shares. “Stormi is a true visionary, and partnering with another female founder is my way of investing in our community and the power of women backing women.”
The La La Anthony x Canvas Beauty collection signals a bold evolution in beauty partnerships—one rooted in authenticity, equity, and digital success. It also marks a defining moment for Canvas The Agency, Steele’s talent and brand incubator, which continues to redefine how creators and brands collaborate in the modern beauty economy.
With star power, strategy, and substance aligned, Canvas Beauty isn’t just launching a collection—it’s setting a new standard for what celebrity partnerships in beauty can look like.
Photos Credit: YNOT IMAGES.
