Kai Cenat Debuts Vivet at New York Fashion Week

September 14, 2026 | D.M. Fashion Book | Fashion

Kai Cenat has officially entered the fashion world with the debut of Vivet, unveiling the brand’s inaugural collection during New York Fashion Week on September 12, 2026.

The presentation took place at Cipriani in Lower Manhattan, marking a major milestone for the digital creator and entrepreneur nearly a year after first introducing the label. Designed as a full fashion brand rather than a traditional creator merchandise line, Vivet’s debut collection spans menswear, womenswear, footwear, accessories and luxury leather goods.

The runway featured a mix of familiar faces from Cenat’s world and the broader fashion and entertainment landscape. Duke Dennis, Raysian Boy, Giovanna Ramos, Alton Mason, BruceDropEmOff, Marlon and Siebe were among those seen modeling pieces from the collection. The event also attracted notable guests including DDG, Karrahbooo, PlaqueBoyMax, Rakai, Tylil, Cenat’s AMP crew and Ms. Lauryn Hill.

Vivet’s first collection explores a dark, utilitarian aesthetic while incorporating elements of contemporary tailoring, sportswear and luxury craftsmanship. Leather jackets and trousers, cropped hoodies, sweaters, trackwear and fitted tops are paired with tall lace-up boots, loafers and an assortment of technical accessories.

Leather plays a particularly important role throughout the collection, with standout pieces including distressed outerwear and the Cenova bag and Streamer bag. The latter transforms the visual language of digital broadcasting into a luxury leather accessory, connecting the collection directly to Cenat’s career as one of the internet’s most influential streamers.

The collection is built around four primary materials—cotton canvas, denim, neoprene and hand-finished leather—while details such as exposed seams, gusseted elbows and hand-applied patinas add a handcrafted quality to the pieces.

Cenat’s personal journey also plays a role in Vivet’s design language. Following months of studying textile manufacturing, pattern-making and leather construction in Italy, the creator developed a collection that incorporates subtle references to his Haitian heritage and carnival culture.

The runway show unfolded in three stages, beginning with oversized and unfinished silhouettes before progressing into heavier subcultural-inspired pieces and ultimately more refined tailoring. Architectural suiting, fluid silk, leather coats and structured footwear represented the collection’s most elevated designs.

The name Vivet, derived from a Latin phrase meaning “he, she, or it will live forever,” reflects the brand’s larger philosophy of creating something intended to have lasting cultural impact. Its invitation described the label as a “collective journey” centered on overcoming doubt and discovering greatness through manifestation, knowledge, discipline, teamwork and faith.

For Cenat, Vivet represents another significant expansion beyond streaming. Through his Mafiathon broadcasts and collaborations across music, entertainment and culture, he has continued to build an influence that extends well beyond the digital space. With Vivet, that influence now has a dedicated platform in fashion.