Inside Michael Rubin’s Fanatics Super Bowl 60 Party: Where Sports, Music, And Power Players Collide

February 8, 2026 | D.M. Fashion Book | Culture

Michael Rubin once again set the tone for Super Bowl weekend with his ultra-exclusive Fanatics Super Bowl 60 Party, held Saturday, February 7, 2026, in San Francisco. The invitation-only affair reaffirmed its status as the must-attend event on the Super Bowl calendar, drawing a rare mix of cultural heavyweights from sports, music, and business under one roof.

Hosted at a venue near Oracle Park, the party offered sweeping rooftop views of the Bay and the Golden Gate Bridge—an unmistakably San Francisco backdrop for a night defined by star power. The guest list read like a Hall of Fame roll call, with Jay-Z, Tom Brady, Robert Kraft, Meek Mill, French Montana, E-40, Roger Federer, Russell Wilson and Ciara, Nelly and Ashanti, DJ Clue, Alix Earle, Joe Burrow, Kendall Jenner, Kevin Hart, MGK, Lil Baby, 21 Savage, Odell Beckham Jr, Quavo, Sofia Vergara, J Balvin, Tiffany Haddish, Travis Scott, G-Herbo, and more spotted throughout the space.

Music took center stage with a high-energy performance by Cardi B, SZA and Nelly complemented by additional musical acts that kept the crowd moving late into the night. Beyond the performances, Fanatics leaned into experience-driven luxury, featuring interactive stations where guests could customize hats and bracelets or even stop by a tarot card reader for a glimpse into the future.

Held just hours before Super Bowl LX kick off on February 8 at Levi’s Stadium in Santa Clara, the Fanatics Super Bowl Party once again proved why it’s regarded as the premier cultural crossroads of Super Bowl weekend—a place where elite athletes, top-tier entertainers, and industry executives connect before the biggest game of the year.